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Colour That Cannot Be Standardised
Colour is often treated as data.Hue, tone, and saturation — through charts and terminology — attempt to fix, compare, and even conclude colour. But anyone who has spent time with coloured gemstones knows that such understanding is always partial. Because colour can only be partly standardised; its full expression still depends on direct observation and individual perception. Why Colour Defies Charts Gemstone charts are useful tools. They help us describe, communicate, and rou
Mar 23 min read


Why Overlooked Stones Matter
In the world of jewellery, popularity often masquerades as beauty. Stones that appear most frequently — in advertising, on red carpets, or across price charts — are assumed to be the most desirable. However, popularity does not necessarily equate to meaning for you personally. February’s exploration asks a more considered question: What happens when we look beyond what the market promotes, and pay attention to what truly resonates? Beauty Is Not Defined by Popularity Markets
Feb 23 min read


A Year of Discovery: Choosing Stones That Reflect You
January — the best time to reset, explore, and rediscover. It’s the moment when curiosity returns, when people feel more open to exploration, new perspectives, and new intentions. In jewellery, this energy matters. Because choosing a gemstone should not be an impulsive decision, but rather a process of aligning with one's inner self. At PICS, we begin this year with a simple focus: discovery and appreciation — learning to see gemstones more deeply, and understanding what tru
Jan 53 min read


Inside the Mind of a Hong Kong Jewellery Designer: Behind PICS Fine Jewellery’s Trade Show Creations
This September, the world of fine jewellery will once again turn its gaze to Hong Kong as the Jewellery & Gem WORLD (JGW) exhibition...
Sep 1, 20252 min read


Intersection of Art and Craft: The Story Behind Catherine Siu and “As One; We Craft”
— A reflection on the jewellery artist-designer behind PICS Fine Jewellery Is Catherine Siu a designer? An artist? Or something in...
Aug 12, 20254 min read


What Makes PICS Different: A Hong Kong Jewellery Brand’s Handmade Approach
In a world of fast fashion and mass-produced sparkle, PICS Fine Jewellery stands quietly apart. As a Hong Kong jewellery brand committed...
Jul 21, 20252 min read
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